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Wednesday, October 18, 2006


Marty Cohn

Every industry and specialty has its own jargon, this is not just an IT issue. The responsibility falls on the speaker to make sure the person or group he is speaking to understands what he's saying. The successful speaker is able to set aside any technical jargon that the audience may not understand and explain in language that can be understood by a lay person.

Christopher Swope

I agree with Marty, but I think the IT people are more guilty than other fields. It's not just that they throw around acronyms like CRM. It's that what lies beneath the shorthand--"customer relationship management" system--is itself very technical and requires much explanation to understand. Marty's right, though: know your audience. There's more room for jargon at a NASCIO conference than, well, anywhere else.

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